Refresh the Identity of Our Infrastructure Design Platform
A civil engineer first meets us through a peer recommendation, then visits our site to decide whether our platform understands serious project constraints. Today the visual identity feels generic and the diagrams, proposal templates, and product surfaces do not read as one system. We want that journey to convey rigor before the first sales call. Once inside, customers move from project setup through model review, issue coordination, and exported reports. The refreshed system must support technical drawings, dense data, accessible states, and clear hierarchy without becoming sterile. Deliverables should include a visual direction, core identity assets, interface tokens, diagram conventions, and examples applied across that journey. We expect continued support as the system reaches more surfaces, with priorities agreed month to month. The rate is flexible within the scope indicated by our 7,000 budget, and we welcome a proposal separating the foundational refresh from the ongoing design partnership.
Posted by
Ingrid Falk
